Journal 5
So this week in class we had an interesting case study
continuing and build off the one we had last
week. It was very interesting to see how the bowling company though more
profitable had changed so much. One thing my group thought was really importin
was the name change it never occurred to me that a name change in a company
could be so significant. When the name changed from west lakes bowling to sugar
bowl many people in my group started to think it was an ice cream shop or maybe
something to do with football. The name of your business of industry can make a
huge impact on marketing and sales and what people think about it. We were also
able to get some ideas on how we would react in Givens position and what we
would like to do differently , I would like to sell the company at this point
if I was her and pay back her loans and all her debit. I also had an opportunity
to speak wit h some of my mentors and ask them questions it was very interesting
to see how happy and successful they were and most of them. Still have a strong
wish to grow and help those around them and give back its truly a commendable characteristic.
Most of my mentors even thought they are very successful are still humble and remember
their roots and they are able to be more successful because of this.
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